executive communication in broad, vague terms that rise above normal speak. Characterized by an excessive use of executive words such
as robust, paradigm, and drill down. Those on the receiving end of execubabble are no better informed after the speech than when
Question: "How is the company doing?
Answer: "We are entering a quarter in which we expect robust
growth. Paradigms are shifting, but the team
has drilled down to the heart
of the challenge."